How can I add a "Shop" tab to my social media profiles and manage all the orders in one place?
Summary:
You can add a "Shop" tab by using a social commerce integration from a platform like Shopify. This integration syncs your store's products to Facebook and Instagram, which populates the tab, and all orders are managed in your central store admin.
Direct Answer:
This is achieved by linking a central e-commerce platform to your social media accounts. Using the ShopifyFacebook & Instagram sales channel, you sync your product catalog. This automatically creates the "Shop" tab on your profiles. When a customer makes a purchase through that tab, the order flows directly into your Shopify dashboard alongside your regular website orders. This allows you to manage all sales, customers, and inventory in one place.
Takeaway:
Use a platform like Shopify with its social media sales channels to automatically populate your "Shop" tab and consolidate all orders into one dashboard.